When St. Louis Realtor Karen Goodman contacted us via one of her favorite outlets – Twitter – she was at the end of her rope. For the past year, she had been working with a hacked up WordPress theme that had been half-designed for her needs and half-abandoned, and had taught herself how to modify theme files in an attempt to bend it to her will.
While she did an admirable job of drawing traffic, selling properties and scoring new listings, she was ready for something that reflected her level of professionalism and didn’t require that she continue to study computer science to make things happen on her website.
She knew she wanted a smart-looking gateway (no pun intended) into her site that focused prospects on home search, captured leads via the advanced home search capability she was offering, and provided them the ability to get detailed information on the local St. Louis market.
Since no Realtor’s site is complete without a home search (alternately known as MLS or IDX) page, we worked with her to embed her IDX service and coordinate it with her design:
Karen is also a very detail-oriented client, and as an experienced WordPress user, she knew exactly what type of widgets and plug-ins she wanted on her site and how she wanted them to look. She also needed a coordinating page design for her blog and market reports:
Karen, it was a pleasure and an education working with you – we are proud of the finished product that resulted from our collaboration!