Who We Are

Since 2008, we’ve been helping lawyers, business owners, consultants and professionals tell their stories on the Web.

We don’t have a sales force on the ground with briefcases full of glossy brochures and intimidating technospeak – instead, we focus on building long-term partnerships, and our loyal clients love to tell their colleagues about us – that is, the ones who don’t try to keep us a secret for fear we’ll get hired by the competition!

We’re the agency that doesn’t disappear once the job is done.

Cynthia LaLuna, Creative Director

Cynthia LaLuna is the general femmegeek who keeps a firm hand on the rudder at Rowboat Media. She is an absolute freak about marketing who can’t buy groceries without analyzing the endcap arrangements.

As a former technical writer and corporate communications director, Cynthia has over 20 years experience translating geekspeak for actual humans. Whatever your industry, she can talk the talk and crawl inside the prospect’s head.

Cynthia has been an invited speaker at conferences and workshops nationwide, including:

If you’re looking for a mobile responsive, scalable WordPress website that gives you that refreshing sense of control over your business’s online marketing or an engaging, informative speaker on the subject of website design and content marketing, talk to Cynthia. She’ll make it happen.

Cynthia holds a degree in Management from the Georgia Institute of Technology, with certificates in Marketing and Technical Communications.

She loves whitewater kayaking, practicing martial arts, drinking hearty local ales, and watching all things Whedonesque. Three out of four of these things make her sound like a Viking.

Deborah Wolfe, Senior Designer


Deborah Wolfe is Rowboat Media’s secret weapon of the artistic variety, and chief designer of all things aesthetic.

She’s got over 20 years experience as a visual artist in various physical and electronic media, and she’s guaranteed to amaze you with her vision, respect for negative space, and general fabulousness.

While other crew members take your functional requirements and create “bone structure,” Deborah dresses it all up, rigs the sails, and creates an unique identity for your online presence that makes that bone structure sing.

If you want to admire Deborah’s artistic vision in practical application, wander around a bit in the portfolio section of our website. Then tell us what floats your rowboat.

Deborah loves long walks on the beach wherein she runs back and forth dodging the surf and pretending to be a plover. Not to mention the Way of the Gecko. Ask her about it sometime.

Oh, and that synergy thing – both Cynthia and Deborah have an affinity for sharp, clean graphic design. Lots of looking over the shoulder and making unsolicited suggestions goes on around here. The end result is worth the tantrums.

Selena Darter, Project Manager

Once you become a client, Selena Darter is your new best friend. Tirelessly working in the background, Selena follows the goofy creative types around with wet wipes, calendars full of deadlines, and annoying yet unassailable logic.

As the manager of the development team, she’s the one we go to with technical questions from clients like “How hard would it be to make the user’s screen smell like elderberries?”

She’s also the Chief WebMistress – so if you join our maintenance program, you’ll soon feel that you owe her several adult beverages. She likes margaritas and works overtime for chocolate.

Thanks to dedicated teamwork, we can offer you:

  • Mobile responsive WordPress website design
  • Mobile responsive WordPress website development
  • SEO copywriting and content marketing
  • Logo design and branding
  • Business card and stationery design
  • Social media branding and graphics

Thinking about hiring us?

We’re unspeakably flattered!
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